Ralph Lauren has always stood for timeless style, and Billie Eilish? She’s the voice of a generation. Now, for the first time, the two icons come together in an exclusive collaboration that fuses heritage fashion with a bold, alternative edge. If you’ve ever listened to Billie’s new song, then you must be familiar with our new product collection, which has the same name with it. We’re excited to introduce Ralph Lauren’s ‘Birds of a Feather’ capsule collection, inspired by Billie’s music video and her effortlessly cool aesthetic. This limited-edition drop is available exclusively online at RalphLauren.com.
When Preppy Meets Rebellious: A Connection Years in the Making
The connection between Ralph Lauren and Billie Eilish began when she appeared on the cover of Rolling Stone magazine, styled in the brand’s iconic cable-knit cricket sweater. Known for setting trends rather than following them, Billie made another statement when she stepped onto the stage at the LA28 Olympic Games Handover Celebration in August 2024, wearing a Ralph Lauren polo and khaki cargo shorts. It wasn’t just a fashion choice—it was a moment that signaled an unexpected yet natural synergy. The look perfectly embodied a blend of preppy and casual, classic and modern—two worlds colliding in a way that just made sense.
Fast forward to today, and that connection has evolved into something even bigger. The ‘Birds of a Feather’ capsule collection takes inspiration from Billie’s signature oversized silhouettes and laid-back attitude, while staying true to Ralph Lauren’s legacy of craftsmanship and sophistication.
The Collection: A Fresh Take on Individuality
Designed to embody freedom, self-expression, and authenticity, this collection reimagines Ralph Lauren staples through Billie’s lens. Expect cargo shorts, thermal long-sleeve shirts, a corduroy flat cap, three exclusive t-shirt designs by Billie Eilish, and accessories that merge vintage Americana with a new-wave attitude. Every piece feels effortlessly wearable yet undeniably statement-making. Whether you’re layering up or styling it down, these pieces are made for those who aren’t afraid to stand out while staying true to themselves.
A Collaboration That Means More
At its core, this partnership represents more than just fashion—it’s about community and shared vision. Both Ralph Lauren and Billie Eilish champion individuality, self-confidence, and breaking boundaries. The phrase ‘Birds of a Feather’ speaks to that spirit: we find strength in those who share our vision, in those who dare to be different. And what better way to celebrate that than through style?
Limited-Edition. Online Exclusive. Don’t Miss It.
This drop won’t last forever, and trust us: You don’t want to miss out! The ‘Birds of a Feather’ capsule collection is available exclusively at RalphLauren.com. Get ready to redefine your wardrobe, and as always, flock together, bound by style. Participate in #RLBirdsofaFeather with us!